Monday, August 30, 2010

Internships

Every PR student should have at least one internship while in school. Experience is key, it helps you to get that leg up on someone who is competing for that same position.
This semester instead of just choosing one, I will be involved in three internships. I will be working on a radio show at 90.5. I will also be working with Pink Alliance which is a public relations company that is strictly just for woman. Lastly, I will be working on a speaking engagement for Aaron Arnold at FSU.
The reason I chose to do this is because I want to get the feel for different areas to decide what best suits me.
My past internships were campus based I wanted to venture out and be able to work on projects that allowed me to do more than just Florida A&M University projects. Working for Kaplan test prep I spent the bulk of my time on FAMU's campus. The internship was a good opportunity for me to learn office politics and organizational behavior. I do however, wished that I had the opportunity and freedom to do more innovative campaigns.
At 90.5 I will be helping to plan the segment "The Love Lounge," the show is a relationship advice segment that deals with “love,“ topics that young people face. We plan out the questions that we are going to ask the day before. We also come up with key points that we want our listeners to hear. By doing this we insure that we get a wide range of callers. It's really interesting to see the calls and feedback that we get from them. Brinton Flowers who is over the show really helps with the input of the show, he always wants to make sure that what we talk about is epic. The show comes on Tuesday and Thursday from 6:10-7:00 p.m.
Pink Alliance is a woman ran PR firm. Focusing on the entertainment aspect of PR. Entertainment PR is something that I have always found intriguing. Being behind the scenes of a big production is exciting. On this internship we will have meetings at least twice a week. At the meetings we will discuss the different accounts that we will be working on. Whether it's a press junket or a news release that needs to get put out we will discuss and issue out responsibilities. I expect this internship to be fun and informative. I also expect to grow as a writer and a communicator. Working with these girls to build the name of this company will be a lot of hard work but I’m sure that it will be worth it.
Lastly, I will be planning a speaking engagement for Aaron Arnold. Aaron Arnold is the founder of Music is My Business. He is also a FAMU alum as well as a Journalism school alum. Aaron came to speak at our colloquium about two years ago. When he came I was impressed by his drive and commitment to his passion. By planning this speaking engagement I expect to gain some connections with the Florida State campus. I also expect to gain more insight from Mr. Arnold.
On all my internships I would like to implement social media, transparent communication, and effective strategies. I want to come in and see the problem that they may have and become the solution. I also want to learn more and more about the fascinating aspects of media.